BBC Video logo history in reverse

Originally, the Apple logo on MacBooks appeared upside down when the laptop was closed—a deliberate design decision rooted in user experience. Designers wanted the logo to look upright to the user upon opening the laptop, even if it appeared inverted to onlookers. This approach, discussed during Steve Jobs’ return to Apple in the late 1990s, remained in place until later models reversed the logo to prioritize brand visibility in public settings. | Historyinmemes