Trend forecasting is basically designing the future. 🔮 Most people don’t realize that fashion brands have to predict what customers will want a year or more in advance. Between design development, sourcing fabrics and trims, creating digital patterns and tech packs, sewing and approving samples, selling to buyers, and finally manufacturing, everything has to be planned far ahead of time. That’s why most brands rely on trend forecasting services like WGSN. These tools predict upcoming trends in