It was crafted by Nike shoe designer Peter Moore, with Jordan recreating the pose from a magazine photo. The logo is owned by Nike to promote the Air Jordan brand of basketball …

Dec 9, 2025 · Peter Moore, a designer at Nike, created the logo. The logo concept originated from a famous photograph of Michael Jordan, captured mid-jump during a photo shoot for the 1984 …

Dec 17, 2023 · The Air Jordan Jumpman logo stands as one of the most prestigious symbols in the world. The Jordan logo represents a footwear line and an entire cultural movement.

In the world of sneakers, few symbols are as instantly recognizable as the Air Jordan Jumpman logo. A silhouette that captures the essence of Michael Jordan’s gravity-defying grace, this …

Dec 13, 2024 · The logotype is called “Jumpman” and is symbolyzed a stylized depict of Michael Jordan in Nike sneakers. Here the athlete is depicted at the time of the historic leap at one of …

The Air Jordan logo, otherwise known as the “Jumpman,” is a stylized image of Michael Jordan leaping towards a basketball net in his custom pair of Nike sneakers.

The Jordan Logo, known as the Jumpman, is more than just a sports symbol — it’s a global icon of excellence, style, and basketball heritage. Seen on everything from sneakers to billboards, …

Feb 17, 2024 · Get the full history behind the Jordan logo inspired by the greatest player of all time.

Feb 14, 2025 · Discover how the Air Jordan logo shaped sneaker culture. Learn its origin, rise, and significance in an easy-to-read style. Explore more and keep the legacy alive.

Mar 20, 2025 · The Jumpman logo, designed by Peter Moore in 1985, served as a recognizable symbol for Michael Jordan and Nike’s Air Jordan line. According to a study by Aaker (1996), …