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PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...
Woody and spicy, the Devotion Man Eau de Parfum has notes of lemon ... then you’ll love YSL Black Opium (£105 / $135). The perfect date night fragrance, YSL Black Opium is a mix of mandarin, cherries, ...
Yves Saint Laurent MYSLF Le Parfum blends fresh citrus, soft florals, and smooth vanilla—does this modern twist live up to ...
With that in mind, we rounded up the 10 best spring and summer 2025 colognes for men, with picks from Grugeon, Levy, Robertet ...
In short, there is no greater way to make people like you than smelling knee-tremblingly gorgeous. So here are the best ...
Think chocolate, apricots and of course, some flowers too. For all-year-round scents, check out our guides to the best men’s fragrances and the best women’s perfumes.
"In the floral area, YSL MYSLF is the perfect example of making a floral masculine," says Le Beau. "It has a heart of orange blossom that is unique in a men’s cologne, and it’s done really well." ...
Police seized over 28,000 bottles of counterfeit branded perfume from Bangkok warehouses, arresting a Chinese national linked ...
For the third consecutive year, The Perfume Shop, The UK’s largest specialist perfume retailer has committed to holding the price of 174 best-selling branded ...
From boozy notes to sleep scents and solid perfumes, the latest trends highlight the transformational effect that young Gen Z ...
Backstory: Yves Saint Laurent Beauty released this daring fragrance half a century after ... reprising the role of a man ready to risk it all for the sake of smelling like the salty Mediterranean ...