Your B2B ad creative needs to evolve. Learn how to test it right, avoid tired tactics, and turn results into insights on ...

Genic, a new "high-angle' photo booth company, is attracting lines of people who want to commemorate moments in a tangible ...

Heath Media helped a UK company drive rapid growth by embracing creative testing, strategic segmentation, and campaign restructuring to ...

The Odessa American is the leading source of local news, information, entertainment and sports for the Permian Basin.

Director Brady Corbet made his commercial debut with three spots that turn idioms into insights in a campaign by ...

Obviously the more widespread an ad blocker is, the better. John Corpuz flip-flopped between computer science and creative writing courses in school. As a contributor to Tom's Guide he's found a ...

The Google Mobile Ads SDK is the latest generation in Google mobile advertising featuring refined ad formats and streamlined APIs for access to mobile ad networks and advertising solutions. The SDK ...

5. PruBSN – Ini Kuali-Lah Insurance provider Prudential BSN Takaful Berhad (PruBSN) has one of the most creative Hari Raya ads this year which centres around the point of view of a steel wok named Si ...

This surge in digital conversations has set the stage for an even bigger influencer push in IPL 2025, as brands race to capture audience attention beyond traditional advertising. As cricket fever ...

Disney, which is staying in business with the NBA even as it sheds some of the games it previously showed, is seen capturing $1.25 billion in annual ad revenue from NBA games, according to Fishman ...

The House of Abhinandan Lodha (HOABL) garnered attention by unveiling a project in Ayodhya coinciding with the Ram Mandir consecration, featuring Amitabh Bachchan as its representative.