Guests at Fan Fest Nights at Universal Studios Hollywood can purchase a refillable Coca-Cola Freestyle Cup with an exclusive ...

The new Coca-Cola mural on the side of Ice Cold Hydraulics in Disney's Hollywood Studios appears to be complete.

Universal Orlando Resort has a new Coca-Cola Freestyle cup available at Universal Studios Florida. The cup is available at ...

Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...

We explore how artificial intelligence is transforming brand identity by enhancing design and personalisation while raising ...

We've been debating recently the difference between rebrand vs brand refresh. Perhaps, we can now add a new term to muddy the ...

Coca-Cola's update of the visual identity for its Bodyarmor energy drink feels like more than a mere refresh, but it isn't ...

The challenger sports drink brand tells The Drum that it is doubling down on what’s working as it refreshes everything from ...

When Coca-Cola fully took control of BodyArmor in 2021 in a $5.6 billion deal, the company announced it had a goal of it ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

Now, Coca-Cola has been accused of engaging in a "masterclass in greenwashing" by quietly deleting an initiative it announced only a couple of years ago. As recounted by Tiny Eco founder Ben Hardman ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the ...