Bud Light tries to regain American consumers with packaging change
Anheuser-Busch CEO Brendan Whitworth announced a subtle packaging change in order to regain its customers following Bud Light ...
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Clydesdales and Celebrities: Super Bowl LIX's Nostalgia-Driven Ad Strategy
Anheuser-Busch InBev brings back Clydesdales for a Super Bowl ad to celebrate American grit after a prior controversy. Brands ...
Heartland, nostalgia and AI: Super Bowl advertisers mine America's past and future
Anheuser-Busch InBev is bringing back its iconic workhorse Clydesdales for a Super Bowl ad that the brewing company says ...
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Clydesdales Gallop Back: Budweiser's Safe Bet on American Nostalgia
Anheuser-Busch InBev is reviving its classic Clydesdales for a Super Bowl ad celebrating American grit. After a controversial Bud Light promotion, Budweiser opts for nostalgia and safety. The ad trend ...
Trump tariff talk boosts N.S. craft beer business
Nova Scotia craft breweries have seen increased demand for their products since U.S. President Donald Trump threatened to ...