A round-up of the best mascaras for length and its benefits. Plus, how to find the right one for you and how to safely remove ...

Ava Welsing-Kitcher is a beauty expert with years of industry experience, accruing a wealth of knowledge when it comes to the ...

Equally exciting in beauty land: Prada ’s first mascara. The Pradoscope Lash Extending Volume mascara’s black and silver ...

Previously unsold by tubing mascaras – formulas consisting of polymers that wrap around the lash hairs – our beauty editor ...

Designed to help you achieve stunning lashes without the time, money and damage of lash extensions, ANSWR’s at-home lash ...

This new mascara has a tubing formula that wraps around each lash hair, making it less likely to smudge or flake; our beauty editor tried it ...

This celebrity make-up brand has just launched a new mascara, and beauty fans are obsessing about how long it makes lashes ...

This celebrity-founded make-up brand has just launched a new mascara and it's currently going viral online, promising ...

The innovative brush means that even the tiniest of lashes are coated in the formula for a high-impact finish - and it’s not just me that’s obsessed. In a UK consumer test of 247 women, 90 per cent ...

This beauty editor favourite, Maybelline New York Lash Sensational Sky High Mascara, is currently over 20% off during Amazon Spring Sale — buy now ...

The number one prestige mascara brand in the UK, the brand is an expert when it comes to all things lashes, and so, when it teases the launch of a brand new formula, you better believe I get excited.