A kei truck boss has provided insight on the vehicle type’s growing domestic presence, what owners can expect, and how ...

And that's why the Toyota IMV 0 immediately captivated ... Japan is a land of many small, cheap trucks. These little kei ...

People are drawn to Kei trucks because they typically cost between $4,500 to $10,000. The new Toyota IMV 0 option starts at $10,000 in other countries. They're so affordable that drivers don't ...

If you love a packaging miracle, it doesn't get much cooler than a kei car. Or a kei truck. Or a kei van. These Japanese-market exclusives are small in size, use tiny engines, and yet are still ...

It's rare that you see a vehicle combining tech from Japanese rivals Honda and Toyota, though this bizarre sports car does ...

In a country where everything seems supersized, Japanese mini trucks have gained a following that continues to grow. Kei trucks may look like toys compared with standard pickup trucks in the U.S ...

Toyota is a Japanese automaker founded in 1937 ... only launching its first car, the T360 kei truck, in 1963. Founder Soichiro Honda targeted the American market as the most important nut to ...