The 'Star Trek' actor, 94, was photographed in Los Angeles holding a Kellogg's box ...

EW has confirmed that Shatner will be starring in a Super Bowl ad for Kellogg's Raisin Bran.

The 'Star Trek' actor, 94, addressed the reason for his eccentric choice.

In a surprising twist of marketing genius, actor William Shatner has found himself at the center of a cleverly orchestrated Super Bowl campaign for Raisin Bran. This unexpected publicity stunt not ...

William Shatner, the legendary actor best known for his role as Captain James T. Kirk in Star Trek, has recently become a viral sensation, not for his iconic space travels, but for his amusing antics ...

The staged paparazzi shots nod to an emerging marketing trend.

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MIAMI (CBSMiami) -- Amy DeRosa came home from a Miami Shores Publix Monday with a box of what she thought was Kellogg's Raisin Bran. It wasn't. "We put it in the garage, because the bugs were coming ...

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe. "I recently decided to focus more on my health, but I don't want to put a ...

BATTLE CREEK, Mich., May 15, 2019 /PRNewswire/ -- This summer the cereal aisle will get a bit sunnier with the addition of new Kellogg's Raisin Bran Crunch® Vanilla Almond. The new cereal has even ...

People who have an allergy or severe sensitivity to peanuts run the risk of serious or life-threatening allergic reaction if they consume this product. The affected product was sold in Whole Foods ...