So there we have it, the Utah Mammoth logo wasn't stolen after all. But of course, accusations of design theft are ten a ...

Utah Mammoth, the new brand identity, is the most recent celebration in a strong first year for the organization ...

The Brand Disruption Awards 2025 celebrated marketing innovation. Fortune Chakki Fresh Atta, Zivame, and UltraTech Cement won ...

Minutes after Utah Mammoth was announced as the brand identity for Utah’s NHL team, a handful of the team’s most loyal fans received a direct message: “We want to invite you to get closer to the ...

The NHL's Utah franchise has officially announced that its new permanent name will be the Utah Mammoth. After several rounds ...

Over a year after the NHL officially awarded a new franchise to Utah, the team has a new name. For the 2024-25 season, the ...

In a world proliferating with beauty and wellness brands, Ragini Hariharan tells us how Himalaya Wellness has stood the test of time, innovating and marketing to the ever-changing consumer.

Grids lend a methodical approach to placement, scale, and negative space. Creating an impactful logo is no small feat. The mark must encapsulate a brand's identity and values in a single artistic ...

But the biggest turnaround comes from big-name, high-street brands. For instance, you’ll find the Soil Association’s logo on Garnier's Organic Skincare in recognition of its green credentials.

Yes, it’s a ‘fyre’ sale. The Fyre Festival brand is up for grabs, its promoter Billy McFarland announced Wednesday, a week after organizers postponed Fyre Festival 2 with no new date set.

"The United States was more than just a nation … it's a universal brand," Griffin said at Semafor's World Economy Summit. "It was like an aspiration for most of the world, and we're eroding that ...

I can’t say I was surprised to learn this, as I’ve been reviewing Huawei smartwatches for years, and the innovation has always been apparent in almost all of the brand’s products.