I tried the E.l.f. and Milk Makeup Hydro Grip primers. Read more to see which primer helps your makeup grip better, is more ...

The brand-new Glow Reviver Melting Lip Balm from e.l.f. Cosmetics is an under $10 staple with high shine and buildable color ...

Katherine Legge continues to inspire young people with her e.l.f. Cosmetics partnership. The history-making race car pro will ...

If you’ve read thus far, the e.l.f. Power Grip deserves a spot in your shopping cart (just tap the button to buy!!). At only £8.99 in the Spring Sale, it’s the perf chance to stock up if you already ...

Access to over 130 digital back issues while your subscription is active Issues delivered straight to your door or device ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Two years ago during the Super ...

Katherine Legge and e.l.f. Cosmetics are teaming up to make several starts in the NASCAR Cup and Xfinity Series this year as Legge expands her involvement in stock car racing. Legge will make her ...

While e.l.f. Cosmetics has always stood for “eyes. lips. face.", the brand is embracing a refreshed meaning: “empowered. legendary. females." One of the ways that the beauty brand is adopting ...