U.S. sales volume of Coca-Cola branded sodas slid 14% between 2010 and 2023, according to the most recent annual data from industry tracker Beverage Digest, but Pepsi’s volume, including for Diet ...

Pepsi is mounting an aggressive campaign to revive its struggling soda business as flagship cola sales fall behind Dr Pepper and overall beverage market share declines.

"Look at this, I poured Diet Pepsi into my ice cubes, so that I will have the best Diet Pepsi I’ve ever had in my life." She then showed off a tray of ice cubes covered in Diet Pepsi.