Campa Cola’s example shows how Mukesh Ambani identifies opportunities in new business and launches his products with new ...

Fifty years after Pepsi invited soda drinkers to determine which cola was the best through a taste test, the matchup is back, ...

Costco food courts will soon be serving Coca-Cola products instead of Pepsi products. Here's what to know and when the ...

The cola universe in India is about to get its fizz back—this time with a hefty dose of nostalgia. Reliance Industries ...

Based on a nationally conducted taste test, Pepsi® Zero Sugar tastes better and is more refreshing than Coke Zero Sugar. To ...

The U.S. market share for Pepsi’s classic cola—which once aspired to overtake Coca-Cola’s as the nation’s favorite soda—had slipped to No. 3, behind Dr Pepper. And some of the company ...

The cola wars still haven't ended, and restaurants only serve either Pepsi or Coca-Cola, never both. Here are the fast-food ...

Classic Pepsi is falling behind—and the company knows it. With US market share of Pepsi’s flagship cola slipping behind Dr Pepper, and Gatorade also bleeding customers, PepsiCo is making an ...

Campa Cola's revival shows how pricing can impact Indian consumers' mindset and helps the companies to disrupt the markets ...

A Foamy Future Of course, this won’t be easy. Coke and Pepsi have deep pockets and even deeper roots. They’ve got the trust of generations and the kind of marketing muscle that can turn a soda ...