News

Coca-Cola’s ‘Classic’ campaign goes quiet while the rest of marketing gets louder
A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter ...
The IronPigs will rebrand as the Lehigh Valley Tomato Pie for this year’s ‘Salute to Philly’ game
We checked the calendar — it’s not an April Fool’s joke. The Lehigh Valley IronPigs will rebrand as the Lehigh Valley Tomato ...
exchange4media7d
The hidden influence of colours: How branding taps into consumer emotions
A struggling startup with branding that feels cold and distant may find that incorporating warm, inviting colours leads to ...
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Coca-Cola and WPP hit AI gold with new ‘classic’ campaign
AI has been put to good use in this new global campaign for Coca-Cola from WPP Open X and VML New York, which celebrates the ...
Planet Rugby on MSN17d
Springboks’ jersey bombshell as headline sponsor departs after eight-year partnership
SA Rugby has announced that the Springboks' eight-year sponsorship agreement with telecommunications company MTN has come to an end.
Batter up for 'Tomato Pie': IronPigs rebrand for one night only
The Lehigh Valley IronPigs will rebrand as the "Lehigh Valley Tomato Pie" for one game on May 23 to celebrate Philly's iconic ...
Is the Poppers Party Over?
There were men in jock straps by Nike, there were men in jock straps by the fetishwear brand Nasty Pig, and there were men in ...
Yale Daily News2h
A constellation of Asian American artists at Yale
The News spoke with six visual artists — all of whom represent diverse identities under the Asian American umbrella, as well ...
New Age4d
Students, teachers, mass people across Bangladesh join global strike in solidarity with Gaza
Tens of thousands of students, professionals, and general people across Bangladesh held demonstrations throughout Monday as ...