News

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...
Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...
Universal Orlando Resort has a new Coca-Cola Freestyle cup available at Universal Studios Florida. The cup is available at ...
When Coca-Cola fully took control of BodyArmor in 2021 in a $5.6 billion deal, the company announced it had a goal of it ...
We've been debating recently the difference between rebrand vs brand refresh. Perhaps, we can now add a new term to muddy the ...
Guests at Fan Fest Nights at Universal Studios Hollywood can purchase a refillable Coca-Cola Freestyle Cup with an exclusive ...
Coca-Cola's update of the visual identity for its Bodyarmor energy drink feels like more than a mere refresh, but it isn't ...
We explore how artificial intelligence is transforming brand identity by enhancing design and personalisation while raising ...
Coca-Cola is bringing back named cans within its iconic “Share a Coke” campaign that aims to foster meaningful connections and memories for a new generation. The campaign that marked the early ...