When it comes to inclusive storytelling in the media and advertising industry, there have been positive developments across the globe: the formation of the U.N.’s Unstereotype Alliance, the banning of ...

Advocacy group Women in Advertising, Communications and Leadership (WACL) has launched a creator-backed campaign designed to accelerate gender equality and representation in the advertising industry, ...

A study from Queen Mary University of London reveals that the music and soundscapes used in toy commercials are reinforcing ...

Mars, which has been on a five-year quest to achieve gender parity in its ad, says it’s hit the equality zone, with females making up 49.9% of its on-screen ad imagery. That’s a 51% increase since it ...

Younger consumers have higher expectations for accurate portrayals of women in advertising. "Our research clearly demonstrates that — apart from contributing to a more inclusive media and marketing ...

It is estimated that, on average, consumers are presented with up to 10,000 discrete advertisements a day. As this number continues to grow, so too do people’s expectations of representation in ...

Diversity in video advertising receded this year after making notable gains in 2020 and 2021, according to a wide-ranging analysis that TV and video ad server Extreme Reach shared with Marketing Dive.

This retrospective cross-sectional study describes the distribution of author gender as determined from the first name across variables such as authorship position (first, middle, and last), country ...