Commercials can't always back up claims. March 7, 2009 — -- Ever wonder if commercials can live up to their seemingly impossible claims? Becky Worley put three new products to the test. Ads ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. When the Kansas City Chiefs, two-time reigning NFL champs, ...

Once upon a time, a favorite dinner for busy Americans involved a prepackaged product that was powered by a practically ...

As traditional advertising loses its grip, brands are embedding themselves more and more directly into the shows and movies we choose to watch. When most people settle into their couch to stream a new ...

Have you ever seen a fictional advertisement and thought, How can I get my hands on that? Or did the made-up product or service advertised, or even the general tone of the commercial, merely leave you ...

The television series Chuck featured notorious product placement, including scenes where characters delivered enthusiastic ...

Year in and year out, the Super Bowl is the most-watched television broadcast in America, and it often breaks viewership records in the process. While football fandom runs deep, you don’t just get ...

waffle cone bowl with whipped cream, nuts, wood spoons - Helaine Weide/Getty Images Most people know that the food they buy rarely looks the same as it does when you see it in magazines, food blogs, ...

Reddit has made it clear that it’s an ad-first business. Today, it expanded on that practice with a new ad format that aims to sell things to Reddit users. Simultaneously, Reddit has marketers who are ...