PPC, Pay-Per-Click, is a form of advertising that is well known to internet marketers and online business owners. However, there are just as many professionals who do not fully understand PPC and how ...

White Label PPC Management provides you with a customized knowledge of internet marketing services like SEO and PPC, how these affect your business. Here we have given a brief description of Google ...

Independent study reveals PPC.co’s adaptive AI models outperform Google’s Smart Bidding by up to 34% in cost-per-acquisition ...

Every year, it seems like this year will be the biggest year of change for PPC management, especially for B2B businesses. But this year, this claim is more than hyperbole. The growth in artificial ...

There are pros and cons to both in-house PPC management and working with PPC agencies. But by developing a hybrid solution, you can actually get the best of both worlds. I recently received a call ...

Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other ...

Note: We now have an updated version of this article published in 2017: Do you need a PPC management expert? In the battle for marketing dollars, SEO and PPC (pay-per-click) are in constant ...

Forrester, the large marketing technology analysis organization, has released the final of its quarterly Forrester Wave reports related to search marketing. The first, Forrester Rates The Top Large ...

NEW YORK--(BUSINESS WIRE)--Investment funds managed by Morgan Stanley Capital Partners (“MSCP”) today announced the sale of PPC Flexible Packaging (“PPC” or the “Company”) to GTCR. As part of the ...

Partnership positions SHOOK Research for continued expansion as the leading provider of research, rankings and curated experiences for financial advisors and asset managers under the leadership of ...