Every year, marketers are faced with new and exciting challenges to somehow, some way, get our attention—and not only get our attention, but hold it, then somehow use it to persuade us into action.

A video ad from Nike Japan against bullying and racism that features biracial athletes and other minorities, such as those of Korean descent, has prompted a sharp online response including calls to ...

Nike announced Tuesday that a bright green Kobe 6 Protro sneaker is set to hit retail on Dec. 24. It’s an updated version of an eye-catching pair of kicks that Kobe Bryant wore when the Lakers hit the ...

Nike is earning widespread praise for its latest ad campaign spotlighting professional golfer Scottie Scheffler’s Open Championship win — and, more importantly, his role as a devoted father. On Sunday ...