Those natural essential oils you love in your skincare? More than 90% of a plant is typically discarded during the oil ...

As someone who studied sustainability at university and possesses a lifelong curiosity for trying new beauty products, I’ve become increasingly aware of how many formulas are labeled “natural ...

S'Able Labs's Sabrina Elba and other founders weigh in on “clean” terminology, environmental impact, and more.

Tata Harper redefines clean beauty with 100% natural ingredients, refillable packaging, and full ECOCERT certification.

As an ex-beauty editor who packs and unpacks 100 times a year, only the best of the best makes it into my beauty bag ...

The perfect secret weapon for achieving that coveted natural glow without looking made-up, Jones Road Beauty’s latest ... alone or paired with other lip products.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Beauty used to be about finding your style or just being lucky enough to have those good genes. These days, however, it feels like beauty is a full-time job – and not just any job, but one that ...

Many people believe that natural ingredients are always preferable in beauty products. Natural must mean better, right? But what if that’s not entirely true: Those natural essential oils you ...