As the NBA gets set to tip off its new 11-year, $76 billion media-rights juggernaut on Tuesday night, advertisers have ...
NBCU has signed on 170 advertisers for its first season of the NBA - now to run on NBC Television Network and Peacock. Nearly ...
The second decision wasn’t what most expected. When LeBron James teased a major announcement earlier this week, revealing a ...
The post NBCUniversal’s NBA Ad Inventory Nearly Sells Out Ahead of Season appeared first on TheWrap. Score October Prime Day ...
Ahead of its return to NBA coverage, NBC and Peacock are exceeding advertiser expectations and almost all of the ad inventory ...
It’s a new dawn for the NBA, as Amazon and NBC are set to join as league broadcast partners this fall. Already, the NBA on Prime is getting fans ready with a promotional push for the Emirates NBA Cup ...
NBA owners are scheduled to vote this week on putting ads on jerseys for the 2017-18 season, multiple sources told ESPN. The measure is expected to pass, according to sources. Several teams have begun ...
Former Kansas Jayhawks basketball guard Zeke Mayo has signed an NBA contract with the Cleveland Cavaliers, his agency, ADS ...
The NBA has a new 11-year, $76 billion TV deal, bringing changes to how fans watch games. Michael Jordan returns to the NBA ...