In a challenging era for car sales, sometimes you need a team of superheroes to help get the metal off the lot. Lexus is hoping to make “Gen Y” consumers in their 30s and 40s more aware of its ...

Lexus is taking personalization to a new level with its "emotionally intelligent" spot for the ES Self-Charging Hybrid. "As consumers are seeking more personalized experiences from brands, we wanted ...

Here's one you probably didn't have on your 2021 bingo card: The Russo brothers have directed a brand new ad for Lexus that stars Kumail Nanjiani's Eternals character Kingo. The two-minute marketing ...

TOKYO — Lexus racked up record sales of electrified vehicles last year as the brand pivots toward an all-electric future. But pure EVs still account for only a smidgen of its results — underscoring ...