We tested the breathability, durability, and waterproofness of hunting rain gear from Sitka, Kuiu, First Lite, and Forloh.

For avid backpackers, the search for a lightweight pack that is both comfortable and able to carry a hefty load seems to be never-ending. Gear maker and retailer Kuiu believes it's come up with a ...

Performance outdoor apparel brand KUIU has extended its global Direct To Consumer (DTC) and marketing reach into 37 international markets in partnership with ESW, the world’s leading DTC ecommerce ...

Jason Hairston didn't set out to outfit SEAL Team Six. They came looking for him—in a good way. Not the lethal way. An ex-football player who's still got the shoulders, Hairston is man behind Kuiu (it ...

For six years, Jason Hairston adamantly refused to raise any outside capital for his hunting gear company, Kuiu. He wanted to stay in control of the business and the brand. And frankly, he didn't need ...

To save 10% on Kuiu hunting and everyday gear, create an account with Kuiu. Under your Account Menu to the left, click “Military/First Responders” link and follow the instructions in the popup to be ...

Jason Hairston’s professional career began in the NFL. But today, as the founder of hunting brand Kuiu, his name is more widely recognized among outdoorsmen. That wasn’t exactly his plan. Hairston ...

Some NFL players retire to an analyst chair, others to a world of golf and speaking engagements, but former San Francisco 49er Jason Hairston ended up in the hunting gear business and avid hunters ...

Former 49ers linebacker Jason Hairston, 47, died on Wednesday. It was later revealed that Hairston took his own life. “We are shocked and saddened to announce the tragic passing of KUIU founder Jason ...