Just Food on MSNOpinion

Asian flavours powering next growth wave in US packaged foods

Bold, authentic flavours are driving growth across the US Asian packaged foods category. In a recent report - Cooking Up ...

The great Indian namkeen trail: Why fafda, murukku, and dalmoth beat any packaged snack

Beyond sweets, India’s true snacking soul lies in its crispy, savoury creations passed down through generations.

From cars to curry: After vehicles, Suzuki produces another best-seller – pre-packaged food

The company conducted taste tests across months to achieve the perfect authentic flavours before it came up with the ...
OfficeChai

Japanese Carmaker Suzuki Starts Selling Indian Food After Curries Made For Indian Engineers Become A Hit Among Locals

Some business diversifications are the result of well-thought of strategies, excel models, and years of planning, but others ...
CNBCTV18

Not a Jimny or Swift — Suzuki’s surprise bestseller in Japan is a ready-to-eat Indian curry

Suzuki’s ready-to-eat Indian vegetarian curry, created for Indian engineers at its headquarters, has become a surprise hit in Japan, selling over 100,000 packs. Here’s how a cafeteria idea turned into ...
NewsBytes

Forget cars! Suzuki's latest bestseller in Japan is Indian curry

Suzuki Motor Corporation, known for its cars, has successfully entered Japan's packaged food market with a ready-to-eat ...

Unexpected success story: Suzuki’s new bestseller in Japan isn’t a car, it’s a ready-to-eat Indian vegetarian curry

Suzuki’s new ‘Indian Vegetarian Curry’ line, born in its cafeteria for Indian staff, sells 100,000 packets in Japan, sparking ...