Here's how startup founders can leverage design thinking to create impactful products, align with customer needs and stand out in competitive markets.

This signaling process is how we all shop for things. Brilliant founders make modern trends happen by using key design attributes that signal outcomes whose social meaning suggests modern and better.

How can we make our structures stronger – so they don ... you will notice that they often have triangles in their design. It’s like that because triangles are stronger than squares.