Heineken USA is partnering with Waze and its mobile ad offering to discourage drunken driving, per an announcement emailed to Marketing Dive. Starting on May 27, Waze users in California will receive ...

When an AI wearable's ad campaign sparked backlash in New York City, Heineken said: Hold my beer. Friend, the company behind an AI companion you wear around your neck, spent over $1 million to plaster ...

Stay ahead with unbiased news, expert commentary, and in-depth features on global topics. As a trusted provider of data and insights, Just Drinks collaborates closely with industry leaders and ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. When an AI wearable's ad campaign sparked backlash in New York City, Heineken said: Hold my beer.