"Not only have we looked outward at the landscape of collegiate athletics, but we've looked at what is FSU? What is FSU's brand? What does FSU bring to the media marketplace? So we have a very tight ...

Sources have suggested Clemson and Florida State would be among the biggest winners of this brand-based distribution, though North Carolina and Miami are others expected to come out with a higher ...

The university started rolling out its primary logo in July 2024. Chelsea Handler Says She Hung Out With George W. Bush ‘High as a Kite’ and Was Surprised to Learn ‘He Was a Nice Guy ...

Negotiations surrounding the option coincided with talks between the ACC, Clemson and FSU on a radical new revenue distribution model, or “brand initiative” that monetarily rewards schools ...

Renegade Lemonade, a lemon wine brand created by Florida State University alumni, will be featured at the Cleaver and Corks ...

The ACC adopted a performance-based plan several years ago, but FSU wanted its brand value to warrant extra revenue relative to some other teams in the league that didn't bringing the same amount ...

What is FSU's brand? What does FSU bring to the media marketplace? So we have a very tight grip on what our brand is and what our viewership numbers are, and we know that, regardless, year over ...