Starbucks released the lineup for its new fall merchandise, which will hit participating stores on Aug. 22. The lineup includes many new stylish cups, including vibrant tumblers and cold cups, but ...

“Red is a foreign object in the Starbucks colour universe, thus the red cup clearly stands out, generating attention,” explains branding consultant Martin Lindstrom, author of ...

The nine-piece collection contains three cold cups ... of the bold color, the Yellow Pleated Tumbler (16-ounce, $27.95) is intended for warm, grande-sized drinks like Starbucks' seasonal Lavender ...