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Studies show that 25% of businesses utilize SMS (short message service) marketing due to its efficiency and effectiveness. In a mobile-first world, the majority of customers consider texting an ...

SMS marketing platforms topple the best way to proactively reach your audience at one go through bulk text messaging. Using this approach, you can improve your communication strategies to bond ...

As we near 2025, SMS marketing is on the brink of substantial changes with the TCPA One-to-One Consent Rule coming into effect. This new regulation mandates that businesses must obtain clear, explicit ...

In the rapidly evolving digital era, SMS marketing has emerged as a powerful option for businesses, providing fast, straightforward means to reach customers. SMS marketing consists of sending ...

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SMS marketing is a growing channel, but you’ve got to stay compliant with regulations. Here’s what to know and do. SMS marketing must comply with the Telephone Consumer Protection Act and FCC ...

These tools and apps have features that can help small-business owners automate marketing tasks and track the success of their efforts. Many, or all, of the products featured on this page are from our ...

2022: the year of SMS marketing. With cookies continuing to diminish, brands understood the need to gather more first-party data and marketers got more creative in their customer outreach, including ...

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The home services and the construction industries utilize text messages for direct and immediate communication with homeowners, property managers, and construction professionals. This quick and ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In 2022, mobile migration continues. E-commerce brands are seeing desktop users drop while ...