Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company's Most Innovative Companies in augmented and virtual ...

The overall goal of the Augmented Reality (AR), Virtual Reality (VR), Simulation Project is to develop and disseminate the know-how, infrastructural, economic, and adoption models that underpin ...

The metaverse trend briefly surged after Facebook rebranded to Meta Platforms in October 2021, fueling industry-wide interest ...

But upgrades in both hardware and software mean that many architecture firms now own VR headsets, whether it be the Meta Quest or the Google Cardboard. Design tools like Revit and Rhino turn ...

But retailers are using technology to fight back. Smart shopping in the form of augmented reality (AR) and virtual reality (VR) is beginning to make a difference to the way consumers feel about high ...