The key to most waterproof formulas? Waxes or silicones, which protect the pigments from water and prevents it from breaking ...

“We have continued to see a steady, outpouring of desire for a brown mascara from our customers since we initially launched Limitless Lash Mascara seven years ago,” she says. “Even in this ...

In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of ...

So, here are some of the best waterproof mascaras for you: Bigger lashes in a snap! The M.A.C Mini Stack Mascara is designed for buildable volume and extreme length without clumping. The unique ...

Even though lash serums can help to boost growth, a coat of mascara provides a lengthening and volumising effect like no other. Thanks to us and our team of beauty testers, we've discovered that ...

If there’s one make-up product that we just can’t live without, it’s the best mascara. Sure, lash serums and eyelash curlers are great for subtle enhancement, but nothing gives quite the ...