Everyone in marketing and sales knows what FOMO is… Fear of Missing Out. FOBO is far less known, but it can have a ...

“FOBO is a serious problem that can inflict far more damage than FOMO,” McGinnis noted. “Unlike FOMO, which is largely an ...

FOBO, or Fear of a Better Option, causes anxiety and leads to indecision due to the thought that better alternatives are ...

Rapid AI advances are giving workers FOBO, or fear of becoming obsolete. Companies can help them avoid it with upskilling and ...

When we see our family and friends out having fun, we may start to get FOMO (the fear of missing out). However, have you ever ...

What you’re feeling is FOBO – the even worse cousin of FOMO. It’s a problem intricately entwined with the modern age, causing paralysis over what should be even the most trivial of decisions.

McGinnis coined the term FOBO, as well as FOMO, back in 2004 when he was a student at Harvard Business School and wrote an article titled “Social Theory at HBS: McGinnis’ Two FOs.” ...