Enhanced Sitelinks are now available on Bing Ads in the U.S., and will be rolling out to more global markets through the end of the year.

The company says that most advertisers in the beta testing period saw a click-through rate 15 to 25% higher than a standard text ads. Bing Ads says it will be releasing enhancements to Sitelinks ...

Microsoft Bing is at it again, this time testing a sitelink interface that zooms in and expands as you hover your mouse cursor over the link. It is pretty cool to see this zoomable sitelink interface.

Microsoft Bing is testing background colors for the sitelinks section of the search result snippet. I am not sure I like this look but it does indeed make the sitelinks stand out a lot - what do ...

Last September Bing released Enhanced Sitelinks for search engine advertisers in the United States. Now, Enhanced Sitelinks has been rolled out to Bing Ads customers in all markets, worldwide. Bing’s ...

Bing Ads has added sitelink extensions, which will allow advertisers to link searchers directly to specific pages of their website. The ad extensions will appear for paid search ads on both Bing and ...

The company is testing a new way to display Bing results -- in a separate tab or window -- among a subset of users. Mary Jo Foley Mary Jo Foley has covered the tech industry for 30 years for a ...