Noddy is a fictional character created by English children's author Enid Blyton. He is depicted as a wooden toy with a childlike view of the world. He resides in the fictional setting of Toyland, where he works as a taxi driver.
Noddy (voiced by Catherine Disher) is the central character of the animated segments. During the live-action segments in Season 2, he is mostly still, but occasionally wanders around and talks to Truman and often the shop toys.